As a small business owner, setting new goals is an important part of running a successful business—and the new year is the perfect time to set resolutions that will help your business achieve success in 2019. Whether your business saw growth in 2018, experienced some losses or didn’t accomplish certain goals, now is the time to start fresh. Here are 4 New Year’s resolutions that the knowledgeable business coaches at FocalPoint have deemed essential to help your small business find success in 2019.
Business Planning Should Be a Weekly Priority
Whether your business was stale, successful or slowly declined in 2018, this is a new year, and one way to help your small business grow in 2019 is to do weekly business planning. Creating a business plan gives you insight to what was successful and what wasn’t successful—and this knowledge enables you to take action, head in a new direction or adjust your goals. Because business plans are so beneficial, prioritizing time every week to review and revise them can help your business get back on track, experience growth and avoid costly mistakes.
New Year, New Online Presence
Because so many consumers are searching or shopping for products/services via their smartphones or tablets, optimizing your website to make it mobile-friendly is crucial for a small business to find success. Not engaging in e-Commerce yet? Then your business is missing out on a lot of sales opportunities and 2019 is the year to make this upgrade. It’s also no secret that social media is imperative for connecting with customers on a deeper level. If you’re not staying on top of your social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.), then it’s time to reevaluate that and consider hiring someone to manage your social media accounts.
Branch Out—Join a Networking Group
If you already belong to a networking group (or several), consider joining at least one new one; if you have never attended a networking group, 2019 is the year to start. Not only do networking groups increase your contact list—potentially creating new business, new investors, etc.—but they also help ignite new ideas and polish old ones you may have forgotten about. However, if you don’t have a clear goal of what you want to get out of a networking event, it may be unsuccessful, and ultimately, a waste of time. Avoid this by creating a strategy for each new event you attend.
Out With the Old, In With the New
It’s your business, so you need to do what’s best for you and for it. If there were business relationships, business practices or a product/service that didn’t benefit your business (or align with your belief system) then ditch them in 2019. Just because something didn’t work last year doesn’t mean that it wasn’t a success; in fact, recognizing what didn’t benefit your business—rather than ignoring it—will lead you to will work for it, and ultimately, success. As the wise Thomas Edison once said, “I have not failed. I’ve just found 10,000 ways that won’t work”, and that way of thinking led to one of the most revolutionary inventions of our lifetime!
Having a hard time implementing these New Year’s resolutions into your small business? The business coaches at FocalPoint can help! Whether you want help creating your business plans, would like a business assessment or are looking to attend informative workshops, our business coaches can help you and your business achieve success in 2019. Contact us today!