How To Compete in an Amazon-Style World and Thrive

In today’s consumer environment, it can feel as though it’s impossible to compete with the big players, such as Amazon.  And in all actuality, this is a major threat for many traditional small business owners.  However, with a bit of … Continued

Who is My Customer?

The Customer is King!! The Customer is always Right!! We hear those two phrases a lot these days when talking about customers and sales. So, who are these people who are put up on a throne and are never wrong. … Continued

It All Starts Here

posted in: Growth, Profits, Revenue, Sales, strategy | 0

Before a sale takes place, the prospective customer must first be located.  There is a golden rule in selling: “Spend more time with better prospects.” This leads to a question “what are the characteristics of an ideal or “better” prospect?”  … Continued

6 Common Sales Mistakes Every Salesperson Should Avoid

You have worked hard to develop a high-quality and well-designed product or service, and now it’s time to reap the benefits, right? Unfortunately, the viability of your business relies heavily on your ability to sell. Developing the skills of your … Continued

Where Are You on the Sigmoid Curve?

PPG officially sold off its flat-glass business to Vitro S.A.B. de CV, including production sites around the U.S. and a research and development center in Harmar. It concludes a $750 million deal between PPG (NYSE: PPG) and the Mexican glass manufacturer that was … Continued

What Does My Competitor Look Like?

Many entrepreneurs, business owner’s, sales managers and sales people believe their customers govern the prices they charge, their level of sales, and their overall market share. Many others believe they are the masters of their domain and set those levels … Continued

3 Steps for Understanding Value Selling

Contrary to popular belief, consumers don’t buy products or services. Consumers buy value. They will listen and learn about a product or service, but they won’t break out their wallets until they understand how the benefits fulfill their needs. That’s … Continued